Sydney SEO and Inbound Marketing Training Course 2014
Prosperity Media has been inundated with requests of training for corporate businesses in 2014. Our training courses are targeted for all levels – we offer basic training right up to Advanced SEO training for professional Online Marketers and affiliates.
We have decided to develop a set of targeted training courses for businesses that are in need of advanced training courses to fit digital marketing needs. The benefit of these training courses are that they are tailor made for your business and are designed to be presented at your place of business at a time that best fits your schedule.
SEO and Inbound Marketing training courses on offer by Prosperity Media during 2014:
1. SEO 101 – This is our basic level SEO course designed for businesses who are keen to learn the basics of SEO and also delve into more advanced strategies.
1.1 – Writing accessible content Key SEO areas for content – URL structures, on page optimisation, links and anchor text.
1.2 – Understanding how people search – What types of keywords are searchers using to find content in search engines?
1.3 Other key search elements – Site structure, on page SEO, Links and Social
1.4 – 10 minute question and answer time.
2. SEO 102 – If your business has a strong grasp of SEO basics, then we have developed a more advanced SEO training course. This course will cover more complicated areas of SEO and demonstrate actionable SEO strategies for your business.
2.1 – Writing to be seen – SEO and content marketing. We will talk over the key SEO elements which need to be included in content.
2.2 – Navigation and hyperlinks – this includes information on outbound links within content and also where to link to internal content elements to assist SEO on site.
2.3 – Content inventory & labelling, and elements of website design related to writing content - Where to use different tagging on content writing and how to include SEO optimised H1, H2 tags as an example.
2.4 – Keyword Research elements – Important keyword research elements to use.
3. Traffic Growth 101 Are you interested in strategies which are designed to drive traffic to your business? Then you must attend our Traffic Growth strategies session.
3.1 – Interactivity and engagement of content – Important elements of content such as social sharing buttons and how to best promote content marketing elements.
3.2 – Content Marketing that works for SEO – Examples of content marketing elements from similar industries which are working well and how they can be related to the business.
4. Inbound Marketing 101 – If you want to know the basics of Inbound Marketing then we have developed a course for you which will show the basics of inbound marketing and what areas will work for your business in 2014.
5. Content marketing 101 – If you are interested in knowing what types of content marketing strategies are working in 2014 we have developed a 101 course to demonstrate what works and how you can scale up content marketing.
* If you are interested in more advanced training courses and tailor made courses for your business, please feel free to contact the trainer below for additional information.
* Course Location – Sydney, Australia
* We will also travel to areas outside Sydney for training.
* Be sure to contact the team at Prosperity Media to include one of our training courses in your FY 2014-2015 planning!
Who should attend?
Marketing employees (all levels)
PR content writers
Social Media Employees
James Norquay has over 8 years experience in digital marketing in the Australian and US markets.
James started out in digital marketing by developing a highly successful network of content websites which generated over 20 million unique visitors for the US market which he later sold.
James then moved into enterprise level consulting, working for some of Australia’s largest clients such as Virgin Mobile Australia, David Jones, Woolworths Group, BWS, Apparel Group – SABA/Sportscraft, Maurice Blackburn Lawyers, Slater & Gordon Lawyers, Travel NT and Citibank to name a few.
If you are interested in a targeted course for your business please contact -
Business Number: 1300 886 452
Mobile Number: 0403838929
Or use the contact field below -